Decarbonising Social Housing at Scale
20/01/2025

Paul Norman, Director of Asset Strategy at Clarion Housing Group, shares insights into their ambitious plan to decarbonise 13,000 homes in Bromley. Learn how the Clarion 2050 strategy offers a roadmap for achieving net zero while prioritising resident well-being and financial sustainability.
Hints & Tips for Housing Providers:
Develop a Clear North Star:
Define your long-term goals early. Clarion's focus: remove fossil fuels without increasing residents' bills.
Leverage Data Effectively:
Gather detailed stock data and understand archetypes. This supports strategic decisions and stakeholder buy-in.
Start with a Strong Framework:
Align individual projects with an overarching strategy to streamline approvals and maintain focus.
Think Place-Based:
Break large projects into localised packages to maximise community engagement and stakeholder collaboration.
Engage Residents Early:
Co-create engagement strategies to foster trust and ensure residents understand new technologies like heat pumps.
Use an Energy Services Model:
Explore private finance options while guaranteeing energy savings for residents.
Learn from Pilots:
Share successes and failures openly. Join forums like the Retrofit Society to build collective knowledge.
Maintain Momentum:
Avoid long gaps between pilot projects and full-scale rollouts to keep costs and timelines under control.
Resources Mentioned:
Retrofit Society Forum: retrofit-society
PAS 2035 Retrofit Framework: BSI
Social Housing Decarbonisation Fund Wave 3
Join Us:
Explore how housing providers can revolutionise decarbonisation efforts with bold strategies and community-focused actions.
Clarion are also pioneering by exploiting Healthy Homes Hub’s virtual housing professional, Housing Sage, to save time everyday!
What Are the Benefits of Being a Member of the Healthy Homes Hub?
Industry Recognition and Networking:
Connect with a thriving network of over 350 housing organisations, including decision-makers, innovators, and leaders. Build partnerships that enhance your professional growth and create lasting business opportunities.
Showcase Your Expertise:
Demonstrate your impact by participating in exclusive case studies, webinars, and events. Highlight your contributions to creating healthier, sustainable homes, reaching a broad audience across the sector.
Influence Policy and Advocacy:
Be part of shaping housing policy through direct engagement with policymakers and advocacy efforts. Stay at the forefront of discussions driving meaningful change in the housing sector.
Access to Market Insights:
Gain access to Healthy Homes Hub’s regular newsletters, expert analysis, and resources. Stay informed about trends, regulations, and innovative practices that affect housing professionals.
Specialised Events and Workshops:
Take part in events like the Immersive Study Tours, offering hands-on learning and networking opportunities. Visit groundbreaking projects and facilities to explore real-world solutions for healthier and more sustainable homes.
Exclusive Tools and Resources:
Only members can upgrade to Housing Sage, a cutting-edge AI assistant tailored to social housing professionals. Benefit from personalised insights, regulatory guidance, and innovative ideas to enhance your operations.
Collaboration Opportunities:
Contribute to Healthy Homes Hub’s mission by sharing best practices, participating in action learning programmes like the Retrofit Society, or co-developing solutions with academic and industry leaders.
