Decarbonising Social Housing at Scale

20/01/2025

Paul Norman, Director of Asset Strategy at Clarion Housing Group, shares insights into their ambitious plan to decarbonise 13,000 homes in Bromley. Learn how the Clarion 2050 strategy offers a roadmap for achieving net zero while prioritising resident well-being and financial sustainability. 

Hints & Tips for Housing Providers: 

  1. Develop a Clear North Star:

    Define your long-term goals early. Clarion's focus: remove fossil fuels without increasing residents' bills. 

  2. Leverage Data Effectively:

    Gather detailed stock data and understand archetypes. This supports strategic decisions and stakeholder buy-in. 

  3. Start with a Strong Framework:

    Align individual projects with an overarching strategy to streamline approvals and maintain focus. 

  4. Think Place-Based:

    Break large projects into localised packages to maximise community engagement and stakeholder collaboration. 

  5. Engage Residents Early:

    Co-create engagement strategies to foster trust and ensure residents understand new technologies like heat pumps. 

  6. Use an Energy Services Model:

    Explore private finance options while guaranteeing energy savings for residents.

  7. Learn from Pilots:

    Share successes and failures openly. Join forums like the Retrofit Society to build collective knowledge. 

  8. Maintain Momentum:

    Avoid long gaps between pilot projects and full-scale rollouts to keep costs and timelines under control. 

Resources Mentioned: 

Join Us: 
Explore how housing providers can revolutionise decarbonisation efforts with bold strategies and community-focused actions. 

Clarion are also pioneering by exploiting Healthy Homes Hub’s virtual housing professional, HousingAI, to save time everyday! 

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